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More data, more problems? You’re not alone. Organizations are getting buried under the explosion of data and the increasing cost of managing, storing and using that data. This can cause blind spots that impact decision making and cause potential insights to be overlooked.
Organizations are now forced to reevaluate their data strategy - aligning data initiatives with business goals - in order to keep pace with the growth in data and to optimize visibility across their digital footprint. The key to success is implementing a strategy that optimizes digital resilience by enabling access to the right data at the right time and using it effectively to drive results fast.
Join a select group of technology leaders as we unveil the new rules of data management and give you insight into strategic ways you can maximize your data value to drive security and observability outcomes.
Together, we’ll focus on the most complex challenges that leaders are facing today, including:
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Maximizing your data value in the AI era
Today, exponentially more telemetry data is being created and consumed due to end user demands for increased connectivity and digitization, accelerated by AI as a driver of innovation. Digital systems need to be secure and reliable to keep up with the demands.
SecOps, ITOps, and Engineering teams need to detect, investigate and respond to incidents across this ever-expanding threat landscape, and use observability to deliver digital experiences. Instead, organizations are buried under the explosion of data and the increasing cost of managing, storing and using that data, both of which can cause lags in detection and response times. It becomes harder to identify issues, access the right data to make decisions, and come to a resolution quickly. Ultimately impacting your business’s bottom line.
To strengthen digital resilience, organizations are now being forced to reevaluate their data strategy - aligning data initiatives with business goals - in order to keep pace with the growth in data and to optimize visibility across their digital footprint. The key to success is implementing a data strategy that optimizes digital resilience allowing access to the right data at the right time and using it to drive results fast. In this keynote, we will share the New rule of Data Management to be resilient in the AI Era!
SOC of the Future
Build a leading Observability Practice
Customer Spotlight Session
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Group Vice President, EMEA Solutions Engineering
Splunk
Jon Upton leads the EMEA Solution Engineering organization at Splunk (part of Cisco) and brings over 27 years of experience in the enterprise software industry. With a strong foundation as a developer and consultant, Jon has held leadership roles at Salesforce, Oracle, SAP, and Siebel Systems—always focused on helping organizations unlock real business value through technology. His passion lies in customer success, talent development, and aligning innovation with business outcomes.
A graduate of Johns Hopkins University and MIT Sloan School of Management, Jon combines technical expertise with strategic insight. His international background—having lived and worked in Washington, D.C., Rome, Paris, and now Berlin—adds a global perspective to his leadership. Join his session to hear firsthand how top enterprises are navigating digital transformation through practical innovation and people-driven technology adoption.
https://www.linkedin.com/in/joneupton/
Area Vice President Solutions Engineering
Splunk
Dimitris has been working with Splunk on many Key Strategic Security, Big Data & Analytics Projects for the past 10 years across the Emerging Markets Region. He currently holds the position of Area Vice President for Sales Engineering in South EMEA.
Prior to that, he has been extensively working as a trusted security/Big Data & Analytics Consultant Advisor & Engineer with the consistent & ultimate goal of helping his customers gain business insights & value out of machine data.
Dimitris has been in the EMEA South region for over 10 years, with a deep understanding of the local market dynamic, maturity & appetite to be ahead around technology innovation.
His experience spans across multiple security/big data/analytics technologies that he has personally successfully implemented in different verticals, from Financials to Telecommunication, or even Public Organizations.
https://www.linkedin.com/in/dimitrisvergos1/
Security Strategic Advisor EMEA Emerging
Splunk
Caglar Doğan is a seasoned cybersecurity strategist serving as Security Strategic Advisor at Splunk, supporting strategic accounts across Emerging Markets within EMEA. Since joining Splunk in 2018, he has been instrumental in delivering high-impact guidance on cyber resilience, information governance, and value-based security transformations. Caglar plays a key role in aligning business outcomes with technical strategies through the development of sales enablement tools based on the Value Selling Framework.
With over two decades of industry experience, Caglar held pivotal roles at SAP and HP Software prior to Splunk. At SAP, he advised leading organizations on GDPR compliance, fraud, and risk management. His 14-year tenure at HP included a nomination as Global Strategist and deep involvement in IT operations, cybersecurity, and big data initiatives for the company’s top strategic clients. A certified CISSP since 2003, Caglar brings a rare combination of technical depth and business acumen, making his session a must-attend for anyone navigating today’s complex threat landscape.
https://www.linkedin.com/in/caglar-dogan/
General Manager at Ministry of Treasury and Finance
Dr. Alper Özarar is a globally recognized cybersecurity expert with deep academic and industry credentials. After earning double Master's degrees and a Ph.D. in Computer Engineering from METU, he collaborated with leading institutions such as the Konrad-Zuse-Institute Berlin and Max-Planck-Institute Saarland. As a co-founder of TÜRKTRUST and a founding member of the CA/B Forum, Dr. Özarar played a key role in shaping secure digital identity frameworks, working alongside tech giants like Google, Apple, Microsoft, and Mozilla.
He later led international cybersecurity initiatives at InfoSec Global Canada and contributed to Turkey's national 5G security architecture before becoming Cybersecurity Director at HAVELSAN. Recognized among the world’s top 25 cybersecurity professionals in 2023, Dr. Özarar now serves as General Manager of Information Technologies at the Ministry of Treasury and Finance of Türkiye. His session will deliver unique insights drawn from decades of hands-on experience in cybersecurity, defense, cryptography, and cutting-edge tech innovation.
https://www.linkedin.com/in/ozarar/
Founder of CXO Medya
Moderator
Experienced Managing Director Information Technology with a demonstrated history of working in the media production industry. Strong media and communication professional skilled in Marketing Management, Event Planning, Customer Service, Video, and Customer Relationship Management (CRM).
Currently managing his own start-up company of CXO Media and bridging the gap between companies and C level decision makers. Hosting a weekly videocast of future digital trends and company culture.
https://www.linkedin.com/in/murat-yildiz-cxo/
Observability Strategic Advisor South EMEA
Splunk
Fernando Sebastián is a telecommunications engineer who is currently the Regional Sales Manager for Splunk Observability in Iberia.
Fernando joined Splunk in March 2021 as Sales Specialist for Observability DevOps Area in Iberia to develop the Observability Business and since February 2023 he’s covering the entire South EMEA and Emerging Markets territory for this business area. Has close to 20 years of experience in IT and for the last 14 years has been working for software vendors always related to the performance of applications
Prior to Splunk, during his life as IT professional, Fernando held a number of different positions from network engineer, up to Project Leader, Project Manager, Sales Engineer and Sales Engineer Manager in different profiles of organizations as ISPs, consulting companies and vendors.
Below are a range of industry topics Fernando can speak on:
Application Performance Management
ITOps and AIOps
Digital Experience Monitoring
Network Performance Management
Quality of Service for the Network
WAN optimization
SD-WAN
https://www.linkedin.com/in/fernando-sebasti%C3%A1n-pino-489b4b26/
Regional Sales Director Turkey, SSA & CIS
Splunk
With over 27 years of experience in the IT industry, I am a seasoned sales leader with a passion for data & analytics, cyber security and observability. I have a proven track record of delivering exceptional results, exceeding sales targets, and growing new business opportunities. As the Regional Sales Director at Splunk, I lead a high-performing team of 2 sales leaders and 10 sales executives across the region, covering multiple markets and segments. I am driven by Splunk's purpose to build a safer and more resilient digital world, and I am committed to empowering our customers and partners with the best data platform and solutions in the industry. I bring diverse perspectives and experiences to the Splunk team, having worked in different roles, companies, and countries throughout my career. I value collaboration, innovation, and customer satisfaction, and I strive to create a positive and inclusive culture for my team and the Splunk community.
https://www.linkedin.com/in/ozgur-polat-71703025/
Head Of Information and Communication Department
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